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 Post subject: What is the CAN-SPAM Act, and how does it impact email marke
PostPosted: Mon Jun 12, 2023 12:31 pm 
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The CAN-SPAM Act, which stands for Controlling the Assault of Non-Solicited Pornography And Marketing Act, is a law enacted in the United States in 2003 to regulate commercial email messages. Its primary purpose is to combat the problem of unsolicited and deceptive email, commonly known as spam, while also providing guidelines for legitimate email marketing practices.

Under the CAN-SPAM Act, email Chinese Thailand Phone Number List marketers are required to adhere to several key provisions. First, they must clearly identify their messages as advertisements and provide accurate header information, including the sender's name and a valid physical postal address. The act also mandates that recipients be given the option to opt out of future emails, and marketers must honor these requests promptly.

Moreover, the CAN-SPAM Act prohibits deceptive subject lines and false or misleading content within email messages. Marketers are required to include a clear and conspicuous notice if the email contains adult content. The act also prohibits the practice of harvesting email addresses and using automated means to send spam.


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